ELEMENTS of SURPRISE
14/09/2023 - 19:00
in the fashion tent in front of the Museumsquartier / Museum Square 1, 1010 Vienna
CALLISTI the name of the label is inspired by the ancient Greek "kallisté" (καλλίστῃ) and means "for the most beautiful", the inscription on the apple that Paris in legend gave in his judgment to the goddess Aphrodite.
CALLISTI Fashion stands for chic and urban fashion, extravagant accessories and glamorous couture.
In January 2007 Martina Mueller Callisti launched her label "CALLISTI" and opened her first store in Vienna. She is the creative director, the heart and the brain of CALLISTI. Her unique sense of aesthetics has already earned her a prominent place in the fashion business across the country and everything she produces reflects her exclusive approach to elegance. The designer has made it her mission not to dress up but to dress down the wearer of her creations, highlighting the assets of the female body. In 2018, she was named New Designer of the Year by ELLE Germany and Mercedes Benz.
The vision of Martina Mueller Callisti is to be recognized with your brand as a design-oriented and inspiring global brand. Based on authenticity and years of experience, the company relentlessly strives to be a respected player in the industry. The designer emphasizes exclusivity of the brand, which is why the production of each piece is limited.
At the age of 13 she was already making clothes for herself and at 20 she sold her first collection to a Viennese boutique. After graduating in graphic design, she went to the USA and the American way of life became formative and style-setting for her.
Their mentality is to dress people at the highest comfort level - CALLISTI customers will feel comfortable, more confident and more beautiful in these creations!